Date: 6 months ago   Category: Medicine

Medical business: Between Ice Age and global warming


In Kiev there took place the V International Forum of owners and heads of private clinics which brought together more than 200 representatives of private and public sector of health care from Ukraine and other countries of the world. On September 28, 2018 in Hilton hotel large-scale brainstorming with participation of the skilled practicians working in the private sector of medicine and courageous theorists – the famous business strategists and consultants took place. Search of a new paradigm of development of a health care system in Ukraine in the conditions of active introduction of medical reform became its purpose. The organizer of a forum – "Zablotsky's Academy". The relevance of a subject was prompted by life, processes of change of economic, social and mental structure of the Ukrainian society accelerate from year to year and these changes demand proper response and adaptation of professional medical community to the come new reality. But that these processes took place most effectively it is necessary to check correctness of statement of "diagnosis" and to choose the optimum protocol of treatment of the most current problems and calls which the private medicine faces today. And thanking, to efforts of the founder of the Forum Yaroslav Zablotsky and his team, the action traditionally collected an authoritative consultation from the leading business experts for whom business is not only a subject of professional studying, but sincere interest. The main feature of the Forum of 2018 – a view of the prospects of development of private medicine, in the context of new trends which will define the directions of development of the person, society, economy, science and technology in the near future. One of the most important will become – change in thinking of owners of clinics who for a victory in competition should adapt to new hierarchy of values of clients, on what specified in the report "The Maidan in the operating room: how not to bring to a revolt of patients?" Evgeny Glibovitsky. "Will be able to count on success only the companies building the relations with clients on the basis of a game with the positive sum, that is those who consider them not as a resource and as partners", – the leading expert on development of long-term strategy emphasized. "Today you compete not among themselves – you are included in a big game where subject to the competition are not products, services and services, but human resources", – claims in the report "Competitiveness of medical businesses: where will money of clients appear?" system researchers of business Igor Гут.                                                                                On need of search of balance between private and public interests for creation of successful business in new conditions specified in the report "How not to get to slavery to own business?" expert of corporate training Peter Saschew. "A problem of medicine of the future – creation of space of healthy, long and full-fledged life where the doctor is the center of trust, – the futurologist Andrey Dligach is sure. – Therefore most important

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